How can you make customers want to buy from you
time and time again?

Sales communication puts you face-to-face with your company’s prospective customers – you need to establish trust, build a relationship, solve their problems and deliver value which smashes their expectations
… or you lose out to your competitors!

There are no second chances when it comes to sales communication. Get it right first time around, or your prospective customers will choose to deal with one of your many competitors in today’s crowded market instead.

Sales communication is stressful and the stakes are high. Because of this, many sales professionals make a fatal mistake with their communication: They script their messages before they meet their prospective customer in an attempt to guarantee that it all goes smoothly.

But as any battle-hardened soldier will tell you, every battle plan falls apart when you meet the enemy – because they will refuse to do what you want them to do (for obvious reasons!). The same is true with sales communication – there is no way to script success before you are looking your prospect in the eye.

So if you want to learn how to scrap scripts and develop robust, flexible and fail proof sales communication techniques which will help you to build powerful customer relationships and close more sales, then these 6 bespoke Sales Communication learning programmes are just what you need.

I expected the Audit Report Writing Workshop to be a very dry and theoretical course with instructions on how we write reports in Vodafone.

But to tell you the truth, I came home and I said to my wife: “Susan, today I’ve had the most amazing training I’ve ever had!” – and I’ve had some great training!

The report writing training was fantastic – the difference being that the trainer really knew how to bring the message across. The training was very interactive. It not only taught me how to write in the most efficient and professional way but also how to make a powerful connection with the reader.

All in all, we not only learnt how to write reports, but we also learnt how to communicate effectively which I think is the key. That was the real added value of this course.

Dominque Pauwels
Senior Internal Auditor

As a training experience, Financial Report Writing Workshop took our attention from the very start – not just me, but the whole group.

People were saying: “Wow! It’s 9 o’clock on the day of the first session and we have already defined exactly what the key problem is with our report writing.”

I would definitely recommend this financial report writing training. It’s not just about the books and the materials, but it’s important to learn things that you will remember at work and know how to use.

I immediately applied what I learnt from the training into my real business life. The expertise of the trainer and how the training was delivered was the key to success here. What is delivered is important, but how it was delivered was what I would also like to recommend. In this sense, it was better than 99% of the training I have had till now.

Emre Tor
Corporate Business Account Manager


On Sales

No battle plan ever survives contact with the enemy.

– Dwight D. Eisenhower

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